At last someone who knows about service - Atkensangling
In a former life (or even now from time to time) I consulted to businesses about how they should align their offerings to what the customer wants. In other words define quite clearly what the experience will be when a customer does business with them and then try and exceed it.
I have found this to be quite rare in the tackle industry. Some get close, but few exceed it.
Yesterday, I wanted to purchase 3 Tiemco bobbin holders. I Googled the product and came up with all the known places here in the UK. But sitting in amongst them was 'Atkinsangling' and they were offering a 30% discount. Now this was exactly what I was looking for. I ordered them and within 2 hours I had a note back saying they had been despatched. Service exceeded? No, just what I expected.
While doing the order, I noticed that they also sold Kamasan hooks. Now I was in the market for a bulk order of Kamasan hook but I wanted the B525 for tying spiders (there is a reason for this but that is another story) and this was hook not listed. Only 'fly hooks' were listed and the B525 is classified as a course angling hook.
Now, up to that point I had searched and located quite a few tackle shops selling B525 hooks and I had made contact with 15 of them via their email link. Over a 10 day period (ample time to respond) I have not received any reply. Is this service? No, it is b....y rude so tackle shops take note - not a happy POTENTIAL customer
So I emailed Aitkens Angling and asked them if they would be interested in giving me a quote. remember, they did not stock Course angling hooks. Still it was a long shot.
To my amazement, I received a return e-mail within 1 hour to say they would be interested and quoted me a price that was exceptionally cheap and within 90 minutes the sale had been completed.
Now is that service? YES and it exceeded my expectations.
So John, well done mate and I hope that this thread gets you a few sales because you deserve it by going that little extra distance.
__________________
"A traditional wet fly addict"
Uk representative and Instructor for Fly Fishing Masters - www.flyfishingmasters.co.uk
Distributor for Terenzio Silk and Artificial Silk Fly Lines - Pay distributor retail price.
|